Ford Credit Personalized Lifetime Communication (PLC)

Personalized Lifetime Communication, or PLC, is a program within Ford Motor Company (and Lincoln) focused on specific communication marketed towards current Ford and Lincoln customers. Goals of this program include increasing renewed Ford/Lincoln leases and purchases from current customers (retaining current business), personalizing communications towards our individual customers’ specific circumstances, and keeping Ford/Lincoln customers aware of important news and notifications regarding their Ford Credit (or Lincoln Automotive Financial Services) account or incentives and offers they may benefit from.